Campaign questions
Similarweb traffic FAQ.
Clear answers about pricing, campaign setup, delivery, source profiles and third-party reporting.
Service and delivery
Before you order.
How quickly will traffic appear in Similarweb?
Similarweb has a reporting delay. First changes may become visible after about five days, while complete monthly estimates depend on the platform's update cycle.
What is the minimum order?
The standard minimum is 50,000 visits. At the baseline rate of $0.005 per click, a starter campaign begins from $250.
Can I choose countries and devices?
Yes. You can request specific countries, a weighted multi-country mix and a desktop/mobile distribution appropriate for your audience.
Which traffic sources are available?
Campaigns can include direct, referral, social and search-attributed traffic. The final mix is agreed before delivery.
Do you provide free test traffic?
No. Campaigns require setup, targeting and volume planning, so free tests are not offered.
Will the traffic generate leads or sales?
No. The service supports third-party traffic-estimation metrics. It is not an audience-acquisition channel and does not include buyer intent or conversion guarantees.
Can you guarantee a specific Similarweb rank?
No independent provider controls Similarweb's estimation or ranking system. We agree campaign delivery variables such as volume, GEO, source profile and pacing.
When should a campaign start?
Starting before the middle of the month gives more time for setup, gradual delivery and third-party reporting delays.
What information is needed for a quote?
Send your domain, current estimate, target monthly volume, countries, preferred sources and desired start date.